PIZZ'ARIA

Pizz’Aria was created in 2021 by Riccardo Giraudi with one simple ambition: to make genuine Italian pizza part of everyday life. For too long, consumers have had to choose between fast, convenient pizza and the quality of an authentic Italian pizzeria. Pizz’Aria was designed to challenge that compromise, combining traditional Italian craftsmanship with the speed and simplicity of a contemporary fast-casual concept. The result is real Italian pizza made for today: generous, accessible and ready in under five minutes, without compromising on quality

Pizz’Aria translates its bold Italian identity into a distinctive, retro-chic environment.
The architecture combines the brand’s signature green and red tones with a 1970s-inspired aesthetic influenced by the cinematic world of Wes Anderson. Strong symmetry, graphic details and a warm vintage colour palette create spaces that are instantly recognisable, playful and contemporary.
From restaurants and airport locations to compact pizza kiosks, the concept is designed to adapt to the rhythms and spaces of modern urban life

The dough is hand-stretched and fermented for 48 hours before the pizzas are wood-fired for a light, airy texture and crisp finish. Each recipe is built around quality Italian ingredients and familiar, generous flavours. From timeless combinations of tomato and mozzarella to grilled vegetables, pepperoni, ham and mushrooms, every topping is carefully distributed so that each slice delivers the full experience.
Cheese lovers can turn to the 5 Amici, combining blue cheese cream, mozzarella, spicy provolone, Pecorino Romano PDO and Grana, while bolder recipes feature ingredients such as chicken kebab, pepperoni and jalapeño.